LCD 6 - Investor & Media Relations Essentials
This module is designed to guide companies how to build credibility and goodwill with the investment community through a better understanding and appreciation of their investment merits while fulfilling their continuing communication obligations to shareholders and the investing public.
The module discusses the relevant regulatory framework, with emphasis on the Listing Manual, Corporate Disclosure Policy and Code of Corporate Governance. It is designed to help companies structure its investor relations function, develop policies and SOPs. It also discusses cases and IR tactics to develop an informed understanding and appreciation of companies’ investment merits.
In media relations, the module includes guidance on media communication techniques in getting key messages across to targeted stakeholders.
Course topics include:
Investor Relations
• Regulatory Framework
• Listing is a new beginning, not an end: Continuing Listing Obligations
• Code of Corporate Governance
• IR Structure, Policies & SOPs
• Effective IR Tactics
• Cases
Media Relations
• Media Communication Techniques – Getting Key Messages Across
• Making Media work for you
CPD Hours : 4
Terms and Conditions for SID Courses/Events
Online registration not available.